RESEARCH / AUDITS / EXPLORATIONS
A collection of UX audits, user journeys, and product explorations. From identifying friction in complex workflows to mapping user experiences, these artifacts capture how I investigate problems before designing solutions.
FIG. 01 / HEALTH UX RESEARCH
HEALTH TECH · UX AUDIT · USER FLOWS
An exploration of health management workflows, onboarding, and family-related interactions, focusing on identifying usability gaps and opportunities to make complex health experiences more intuitive.
RESEARCH AREAS
Usability audits
Onboarding experiences
Health management workflows
Family management interactions
Design explorations
Explore Maatra Research ↗
SAAS · USER RESEARCH · JOURNEY MAPPING
A research and ideation exploration examining how different users navigate a restaurant-focused web application, with an emphasis on personas, user journeys, workflow complexity, and friction points.
RESEARCH AREAS
User personas
Journey mapping
Workflow analysis
Pain points and assumptions
Early product ideation
Explore Restaurant Research ↗
FIG. 02 / PRODUCT DISCOVERY
FIG. 03 / SAAS ONBOARDING AUDIT STUDY
SAAS · ONBOARDING AUDIT · CONVERSION
A study of SaaS onboarding experiences, tracing how products introduce their systems, communicate revenue models, and guide people toward activation. I mapped key onboarding steps and conversion moments to identify opportunities to reduce friction and streamline the path from first use to value.
RESEARCH AREAS
SaaS onboarding patterns
Revenue models and upgrade moments
Activation milestones and conversion paths
Onboarding systems and lifecycle touchpoints
Opportunities to reduce friction and streamline conversion
Explore SaaS Onboarding Audit ↗
01
Understand the Context
02
Identify Friction
03
Map User Journeys
04
Synthesize Insights
05
Explore Opportunities
These boards are working artifacts rather than polished case studies. They contain raw observations, research notes, evolving ideas, and early explorations, offering a transparent look at how I investigate and structure UX problems.